2022 NFL Draft: Wide Receiver Deep Dive - Drake London

   

Drake London - USC

Overview:

Strengths:

1. 
Physicality - He can afford to gain some mass, but seeks contact and loves getting physical with defenders.

2. Contested Catch - Standing 6'5" tall and super athletic, London can high point most passes over the heads of the defenders. He can still learn to leverage his positional advantage and guarantee the catch without making it look too acrobatic, but he is overall very good in contested catch situations.

3. Effort - London plays with a lot of heart. He does what ever he can to win, and will sacrifice his body for the good of the team.

Weaknesses:

1. Hands - Too many drops for comfort, but any receiver of his caliber should be able to correct this issue.

2. Separation - He simply cannot reliably gain outside separation at any level of the field.

3. Change of Direction - London cannot stop on a dime or flip his hips well enough to accelerate in a different direction easily. This is most apparent in his more rounded and less sudden routes, and a lack of shiftiness on his line release.

Grade: Early Second

While it may seem blasphemous not grading London as a first rounder, his inability to get separation on the outside is worrisome. He has the physical tools and athleticism to become a dominant receiver, but he is not polished enough to select over some of the other top options.

Film:

Washington State (09/18/2021): 13-170-2

Shifty for size, but not much separation. Simply taller than corners. Dropped an easy pass. Keeps moving underneath to maximize separation in zone. Not getting off of press that well despite decent looking line moves. Again, not sure hands. Great contested catch on zero separation (multiple times). Another drop... and another bounced off of his hands in a contested catch situation. Good block on linebacker. Hyper-targeted, but never "open." Good RAC and athleticism for size. Never really separates in man all game, especially from press.

Utah - (10/09/2021): 16-162-1

Missed block on Phillips (corner). Athletic and very physical. Seeks contact with the ball in his hands. Not impressed with blocking technique, but usually in the right place. Cannot create his own separation. Took five steps to turn around and accelerated mostly off of the sixth, despite sinking hips (Clip under Film Breakdown in A28). Started outside left almost all game.

Stanford - (09/11/2021): 4-68-1

Poor blocking technique, but big enough to get in the way. Tried to out-jump a corner in contested catch situation instead of using his body to leverage his already favorable position. Dropped potential touchdown. Another dropped pass leading to pick six. Great contested touchdown catch, although he could have made it look easier if he used his size advantage more intelligently. It is incredible how London almost never manages to get the slightest bit of separation.

Oregon - (12/18/2020): 8-75-0

Big slot primarily. Runs the same inside routes nearly all game. Extremely physical and athletic. May not be a RAC superstar, but he will always fight for each and every yard. Gets open on one play by running over the defender. Excellent contested catch, goes up and gets it first in intermediate routes against zone from the slot. Poor blocking technique.

UCLA - (12/12/2020): 5-97-2

Fine blocking this game. Great athleticism on the RAC. Incredible touchdown. Left wide open in the middle on a deep route from the slot. Five broken tackles after making a man miss for a 66 yard touchdown. Great block early third quarter. Always initiates contact to get the extra yard with the ball in his hands.


Film Breakdown


There are a couple of areas where Drake London could have improved this route and potentially been open. First, the corner is in off coverage and begins backpedaling immediately. He is respecting the go route, which makes sense. London does not have to be full speed to sell a comeback route because of the corner's positioning roughly six yards back. London never appears to hard accelerate into a full sprint indicated by his posture coming more upright after just his second step. This is good so far as he is 6'5", and likely could not do a clean comeback from a full sprint.


Next, London has three full yards of separation on first deceleration step because of the off coverage. The corner also has his momentum going away from London at this time. Because he decelerated on his right foot initially while not running full speed, he could try to plant his left foot and accelerate immediately off of his right again after turning over his right shoulder (very unlikely given his size, but an example clip of Cooper Kupp's three step comeback can be seen below). London also turned a slightly greater distance than 180 degrees, but three step turns can be done even on 270 degree turns with proper hip mobility.


Alternatively, London could have started his deceleration with his left foot, so he has an additional deceleration step before planting his left foot and accelerating back off of his right on the fourth step (Different route, but beautiful footwork by Justin Jefferson on a four step turn below).


Since London planted on his right foot first and does not want to turn his head towards the sideline, he has five steps to turn around. It is not optimal, but should not be detrimental if he uses those five steps properly to begin quickly accelerating the opposite direction. Unfortunately, there are two more areas that could have been improved. First, he spends too much time on his fouth step, or his pivot. Again, this is difficult to avoid because of his size, but it is still an indicator that he did not decelerate enough in his first three steps since he still had momentum carrying him downfield. Second, and perhaps the primary reson the corner caught back up, is that his right foot on the fifth step came down laterally to his pivot foot, after the pivot foot came off of the ground. His hips pop back up, he gains zero power off of his left foot, and his right foot comes down at an angle where he cannot possible generate any power off of one step.

It appears that London should be able to plant his right foot down with adequate ankle separation, then accelerate from sunken hips and a forward lean to have a yard on the corner, who is already accelerating forward due to how many steps it took London to pivot. Because he did not, he wasted a step to try and accelerate off of his sixth step (left foot), and by that time, the ball was already coming his way, and the corner was able to break it up with very good defense and play recognition.

Summary

London planted his right foot to begin deceleration, which lead to a five step turn, despite not running full speed and being in off coverage. The three steps before the pivot did not decelerate London enough, and he spent too much time on his pivot foot (left - fourth step). He then popped his hips up and picked up his left foot before planting his right, causing an obtuse knee angle with very little ability to accelerate. This lead to him taking a sixth step to produce some lower body power, and by this time, the corner had already come back to make a play.

Importance

First, London is a young wide receiver who has a lot to learn, and whose size will prevent him from ever moving like a Tyreek Hill. Second, there are many clips of elite NFL route running wide receivers who run routes suboptimally at times. Implementing perfect footwork on the fly can be less important than feeling out the corner and focusing on other aspects of the game. The reason this is so important is because London rarely creates his own separation on any given play. In this play specifically, the corner was respecting the deep route, and still got back to London based on a plethora of small imperfections in his footwork. Comeback routes are very important to taller outside receivers. If the corner does not have to respect a possible acute change of direction, coverage becomes much easier. If London cleans up his footwork even a little, he will have a lot more success in the NFL.

Coverage:

Press

Cannot get open against press. Unless the corner is in shallow zone coverage and stays in the flat, London will not get open on his own accord. He is extremely physical and can use contact to put himself in a position to go up and get the ball, but he has room to grow in that category as well.

Jam Response (in Press)

Rarely seen, but London usually can run right past contact at the line. He has a lot of length on most corners, and uses it to knock their arms before they make contact with his shoulder or torso.

Soft Press

Not much different from press. London does not have the route running ability or lateral agility to shake a corner in soft press, and usually gets blanketed regardless of coverage. Slightly more reliable out routes than from press.

Squat

London is good at out-positioning the corner if he initiates contact. If the corner backpedals and stays slightly off of London until the ball is in the air, then the catch percentage seems lower. Either way, it is once again a contested catch situation.

Off

Can out-position corners in off coverage when breaking laterally on mid-range routes. Cannot get deep separation from the outside against off coverage without a flaw from the corner. If London catches an underthrown ball and is given too much respect by the corner, he can turn upfield for a big play.

Inside Zone

Not always the best at finding the hole, but he knows how to come back to the ball and get his hands on it first from zone. He is inconsistent with regard to adjusting to what the defense gives him. Sometimes he is excellent at moving continuously to maintain as much separation from the linebackers as possible, while other times he just stops moving once there is contact and his route is completed. Separation numbers may be skewed because innate separation against zone from the slot is significantly better than separation seen on the outside.

Route Distance:

Behind LOS

London is deceptively good with the ball in his hands, and USC gave him a decent number of receptions in open space. He is certainly not a gadget guy, but he will give every opportunity all he has, especially when it means using his body to get a first down.

0-5 yards

London received the ball on flat routes a fair amount, and he did a lot with it. He will not gain outside separation here, but will always initiate contact and gain positive yardage if given the opportunity.

5-10 yards

Lack of route running ability limits separation at this level. Slant and out routes from starting anywhere on the field are generally effective as London can stay between his quarterback and the defender. London will always come back to a ball or high point it to ensure that he touches it before the defender, but his separation is generally subpar.

10-20 yards

From the slot, he tends to get decent separation. Linebackers cannot and will not disrupt a route of this distance if they are running with him. Contested catches of this distance on the outside are likely to go the way of London, but this may not carry over well to the NFL level.

20+ yards

Can gain separation from the slot, but that has mainly been from missed assignments by the safeties. Great at contested catches on the outside, but does not gain much separation along the sideline.

Blocking:

Willingness

Always willing to do what ever it takes, including blocking. It just does not seem like anyone has ever taught him how.

Technique

Below average. 2020 tape better than 2021 tape, likely because he played more from the slot in 2020, and therefore had more practice blocking. Mostly just runs into defenders aggressively. He usually can make solid contact, but his blocks are shed easily. Using his length will be the key to improving his blocking at the next level.

Attributes:

Attributes

Grade (/10)

Notes

Separation

Short

4

Gets open when running the flats. Sometimes it is manufactured separation, but is either way a reliable route if not jumped because London can use his length to get to the ball first and usually make a football move for additional yardage. Separation on the outside will not be created from his footwork.

Medium

4.5

Fine separation from the slot on deep slants and out routes. This is a result mostly of having a mismatch on linebackers in terms of size and athleticism, as well as running through a hole against zone. Rarely creates separation on the outside.

Deep

4.5

Is a threat over the top due to height and athleticism. This does not mean that he can create separation from the outside, but can occasionally gain some deep over the middle of the field.

Release

Stance

10

Excellent stance. Likely well-practiced from almost always starting out left in 2021.

Acceleration

8

Surprisingly good acceleration for his height. Powers off of the both legs on the release directly into stride. Does not frequently begin a route at full speed, but this appears to be by choice as opposed to ability.

Hip Control

4.5

Not shifty at the line or on route breaks. Sinking and flipping his hips with the purpose of changing direction and accelerating more suddenly will be important to practice.

Hands

Catch Reliability

5

London drops way too many passes for comfort. The ball will frequently slip right through his hands, even on good passes.

Catch Radius

9.5

6'5" and can contort his body to make difficult catches while blanketed. This would be a 10/10, but getting both hands on the ball does not always amount to a reception. Contested Catch - All of his contested catches look incredible, and London makes multiple highlight worthy plays each game. The reason his highlight reel appears so impressive is because he is not great at using his size to gain advantages against corners. Many of his highlights could be higher percentage receptions if he learned to use his body instead of just out-jumping defenders. This has the potential to easily be a 10/10 with his size and athleticism, but he has some improvements to make.

Versatility

Starting Position

7.5

Plays from slot, in line, and outside with the ability to make plays from the backfield. While that would usually dictate a higher grade for versatility, the number of effective routes from each position is limited. His route tree in terms of what he is asked to run is mildly impressive, but he is not equally effective on all routes.

Overall Skill Set

8.5

His overall skillset has the potential to be a 10/10. With his height, athleticism, and understanding of how to play from multiple positions, his overall skillset is very enticing. He may be asked to stay on the outside as he did for 86.2% of snaps in 2021, but he has the ability to be more than just an outside receiver.

RAC

Athleticism

9

London has unbelievable athleticism for his size.

Agility

5

Making a man miss entirely happens on occasion downfield, but usually is not the game plan when receiving the ball behind the LOS. A lack of lateral quickness is apparent from his route running, but he can still be surprisingly elusive with the ball in his hands at times.

Contact Balance

8.5

His contact balance is nothing special on its own, but his physicality and willingness to fight for every yard make him dangerous.

Awareness

Sideline

9.5

London knows where the boundary is at all times.

Defensive Scheme

8

London does not make many route adjustments based on coverage, but knows how to play against zone quite well.

Improvisation

7.5

Slovis seems to roll out a decent amount, which extends the play long enough to improvise. London does not always make something happen, but generally has the awareness to keep moving as the go-to target in 2021.


Full Report:

London gives every play his all. Whether it is going sky high over a corner for a contested catch or fighting for the extra yard with the ball in his hands, London will give his team 100%. His athleticism for someone standing 6'5" is outstanding, making him a very high upside prospect. He was frequently a mismatch for college corners, so he could be targeted on nearly every play regardless of separation. That said, his lack of separation is the most concerning aspect of his game. In 2020, he played frequently as a big slot, where he could generally find the holes in zone underneath and make big plays deep over the middle. Even when he could not gain separation, he would be able to come back and get to the ball first over linebackers. His production was not spectacular with a limited route tree and other good receiving options on his team, but he later became the main guy in 2021 after moving outside full time. While his production spiked and he was hyper-targeted putting him on pace to break the USC single-season record for yards and receptions, he could never really create separation on the outside. He was taller and more athletic than many college corners and could simply win 50/50 balls, but this will be much more difficult at the next level. London needs to improve his footwork if he wants to be a successful X in the NFL. Raw height and athleticism will not be enough to reliably win on the outside, especially when he has already shown that he does not have the most sure hands. His highlight reel is riddled with exciting contested catches and long runs after the catch, which is enticing for any team who believes that they can bring out the best in him. The potential of London at the NFL level is obvious to anyone who has seen him play, but he has too many important areas upon which he needs to improve to be selected over some of the other top options. He fractured his ankle eight games into the 2021 season, but his draft stock should not plummet as there was no ligament damage. With how competitive London is, it will be no surprise if he comes back even faster, stronger, and puts up surprising numbers at the combine.

NFL Projection:

Likely

X or Y who plays mostly along the boundary, and is occasionally given touches behind the LOS. He will likely be used as a red zone threat who is given touchdown opportunities regardless of coverage.

Optimal

Mostly Y to play on the outside without going up against the opposing number one corner., but moves to Z on occasion to get more touches between -5 and 5 yards out through manufactured separation from play calling. There are better guys after the catch who are smaller and more elusive, but London will put his head down and do what ever it takes to get the first down. He is still better suited to play outside than in the slot, and giving him the opportunity to go deep for contested catches will be more successful if he is not against an elite man corner.

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